Custom Essay: Shakespeares Hamlet and the Character of Gertrude

Hamlet and the Character of Gertrude      Ã‚  Ã‚   Bryan N. S. Gooch in "Review of The Shapes of Revenge: Victimization, Vengeance, and Vindictiveness in Shakespeare," presents as a victim Gertrude’s closest woman friend in Shakespeare’s Hamlet:    Harry Keyishian rightly recognizes that distinction between various manifestations of revenge is crucial in coming to terms not only with many of Shakespeare’s characters -- and some were notable and clearly nasty avengers of perceived yet unsubstantiated wrong -- but also with his social and moral milieu. . . . Moreover, the author clearly presents in Chapter I, "Victimization and Revenge: Renaissance Voices," a useful survey of the problem, drawing from books on the passions and moving on to consider not only the power of the revenger but the powerlessness of victims, e.g., the Duchess of Gloucester, Ophelia. . . . (1).    If Ophelia is a victim, certainly Gertrude is likewise, having died from imbibing the poisonous drink intended for Hamlet by Claudius and Laertes. This essay intends to explore this aspect and many other aspects of   the character of Gertrude.    At the outset of the tragedy Hamlet appears dressed in solemn black. His mother, Gertrude, is apparently disturbed by this and requests of him:      Ã‚  Ã‚  Ã‚   Good Hamlet, cast thy nighted colour off,   Ã‚  Ã‚  Ã‚   And let thine eye look like a friend on Denmark.   Ã‚  Ã‚  Ã‚   Do not for ever with thy vailed lids   Ã‚  Ã‚  Ã‚   Seek for thy noble father in the dust:   Ã‚  Ã‚  Ã‚   Thou know'st 'tis common; all that lives must die,   Ã‚  Ã‚  Ã‚   Passing through nature to eternity. (1.2)    The queen obviously considers her son’s dejection to result from his father’s demise. Angela Pitt considers Gertrude â€Å"a kindly, slow-w... ...Psychoanalysis Into' Kenneth Branagh's Hamlet." Early Modern Literary Studies 6.1 (May, 2000): 2.1-24   http://purl.oclc.org/emls/06-1/lehmhaml.htm Pitt, Angela. â€Å"Women in Shakespeare’s Tragedies.† Readings on The Tragedies. Ed. Clarice Swisher. San Diego: Greenhaven Press, 1996. Rpt from Shakespeare’s Women. N.p.: n.p., 1981. Shakespeare, William. The Tragedy of Hamlet, Prince of Denmark. Massachusetts Institute of Technology. 1995. http://www.chemicool.com/Shakespeare/hamlet/full.html Smith, Rebecca. â€Å"Gertrude: Scheming Adulteress or Loving Mother?† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from Hamlet: A User’s Guide. New York: Limelight Editions, 1996. Wilkie, Brian and James Hurt. â€Å"Shakespeare.† Literature of the Western World. Ed. Brian Wilkie and James Hurt. New York: Macmillan Publishing Co., 1992.

Coca-Cola Versus Pepsi-Cola Essay

Summary In the late 1800s, American pharmacists started mixing fruit syrups and carbonated soda water, causing a new kind of beverages known as soda drinks. The most famous brands that started in the business are Coca-Cola, Pepsi-Cola, and Dr. Pepper; but the big long-lasting rivalry is until today between Coca-Cola and Pepsi-Cola. In 1886, a pharmacist named Dr. John Pemberton made the formula of Coca-Cola and the drink was sold in at the counter of Jacob’s Pharmacy as a refreshing drink. Pemberton was a part owner of the pharmacy after he left, eventually, Asa Candler became the sole owner and had the rights to the drink. Candler sold the Coca-Cola syrup to pharmacies and started a big advertising campaign which gave Candler a strong sales force. In 1899 Candler granted the first bottling franchise, which eventually grew rapidly. Ernest Woodruff bought Coca-Cola in 1919 for 25$ million, Woodruff and his son worked on making Coke a convenient product that’s available everywhere. Woodruff made a great decision at the time of the beginning of World War II; he stated that every man wearing a uniform should get a Coca-Cola bottle for only 5 cents whatever it costs. This decision made Coke have a strong market-share in Asian and European countries; in the late 1950’s, Coca-Cola advertised as â €Å"Americans Preferred Taste†. Woodruff was influential in Coke’s strategic decisions until 1982. A pharmacist named Caleb Bradham invented the formula of Pepsi-Cola in 1893 in New Bern, South Carolina in 1893. Pepsi followed a similar path as Coke in the expansion, using franchisers to spread their beverage. The company faced bankruptcy many times due to the strong advantage that Coke had over Pepsi-Cola and the weak competition between the two companies at that time. In the period following WWII, Coke outsold Pepsi by a 10 to 1 ratio per unit; in that period many soft-drink producers started entering the market with a big variety of flavors other than cola flavor. Alfred Steele became Pepsi’s CEO in 1950, he believed that his company will take over Coke one day, Steele was a former Coca-Cola marketing executive, and he helped Pepsi a lot due to his wide knowledge about the rival which is Coca-Cola. In an effort to raise the company’s sales, Pepsi introduced new bottle sizes such as the 24-oz family bottle. 1955 Steele married an actress named Joan Crawford and sta rted a big advertising campaign; Alfred Steel’s motto was â€Å"beat coke† which led to increasing Pepsi revenues to over 300% between years 1950 and 1959. Through the years many soft drink companies joined the industry, but the difference is that these companies focused on tastes other than colas, such as 7UP which is a mix of citric flavors and soda, 7UP was first introduced in 1929; the introduction of 7UP led to an increase in the national market share. Coca-Cola continued to expand in the 1960s making Coke available internationally and in the United States. Coca-Cola started diversifying when it bought Minute Maid Juice Company; Cola-Cola also produced new products such as Sprite. Coca-Cola offered its soft drinks either in cans or glass bottles in 1961. Throughout the years in the 1960s and 1970s, Coca-Cola introduced different new products such as Sprite, Tab, Mr.Pibb, Fresca, and Mellow Yellow. Coca-Cola concentrated on international markets to spread the drinks, this strategy of spreading Coca-Cola internationally had matured the company and made the brand image much stronger than Pepsi. Donald Kendall, a former sales manager became Pepsi CEO in 1963, under Kendall Pepsi was renamed PepsiCo and started an unrelated diversification by opening restaurants such as Pizza Hut and producing snacks. Pepsi extended its line of products in 1964 by introducing Diet Pepsi and Mountain Dew; Mountain Dew has a similar taste to Sprite with was introduced by Coca-Cola. Pepsi tried to keep track with Coke in order to keep the competition even though Coca-Cola was more powerful than PepsiCo at that time. Pepsi became more aggressive and competition hungry in 1970 and 1971 when they employed experienced marketing executives. In the 1950s and 1960s the price of Pepsi was 20% less than the price of Coke, but still wasn’t able to reach Coke’s strength; with the strong advertising campaigns thanks to the experienced executives that Pepsi recruited, Pepsi was able to gain a stronger market-share for the first time in 1975. In 1974, Pepsi was the third largest-selling soft drink after Coke and Dr. Pepper. Researchers from Pepsi have shown that in a blind test the majority of consumers preferred Pepsi over Coke. This successful experiment which was called â€Å"The Pepsi Challenge† increased Pepsi’s market share and made it the number-two brand. After the great success that this challenge brought to Pepsi, Victor Bonomo, president of Pepsi USA in 1974, decided that the Pepsi challenge should be deployed I all market where Pepsi is weak. The spread of the Pepsi challenge led to an increase in Pepsi sales by 20% in the biggest cities of America. Pepsi launched the Challenge all over the nation in 1977, and after 3 years Pepsi brand was widely recognized in the U.S. and gave Pepsi an additional 1.3% market share lead over the rival Coca-Cola. Coca-Cola responded to the challenge by giving big discounts in certain markets where Coke has a competitive advantage over Pepsi and by stating that Coke’s bottlers are owned by Coca-Cola, but Pepsi bottlers are franchisees. Knowing that Coke and Pepsi is a standardized product, Coca-Cola used price as a market weapon to target Pepsi consumers. Coke tried to regain money lost that was a result of the huge discounts that the company kept on introducing, by selling franchisees the concentrate rather than the syrup they use in manufacturing the drinks. Roberto Goizueta became CEO of Coca-Cola in 1980, he introduced a 1200-word strategy statement, and the main aim of this statement is price discounting in order to regain Coke’s position in the market. Coca-Cola began to influence the ownership and management of the of their franchised bottlers, despite being committed to independent bottlers, they replaced bottlers in key markets that were not deemed sufficiently aggressive in selling their product. The CEO of Coca-Cola USA stated that the company had some role to play in the reasons the buyers purchase the product by offering in several instances to increase the numbers of their investments with the potential buyers. 2) Contribution The â€Å"Coca-Cola Versus Pepsi-Cola† case study was written to give the maximum amount of information to business-oriented individuals, it gave so much information about two of the most competitive companies throughout history; the paper illustrated the history of the two main soft drink companies and also talked about other companies that entered the industry. The irony is Pepsi and Coca-Cola were invented by pharmacists who are supposed to prescribe drugs to people and not give them beverages with high amounts of sugar and artificial tastes, the case explained how Pepsi and Coke changed people’s views of a beverage when the companies invented carbonated soda beverages. The paper explained in details the huge cola advertising war that started in the 1980s between the rival Coca-Cola and PepsiCo that caused a big revolution in the beverage industry and incentivized new companies to enter the industry and produce beverages with different flavors. The case explained the positioning of the two companies and showed the difference in the brand value of the companies. The case was great also in giving the comparative analysis between the two companies, giving the different products other than the main product that was first manufactured by the companies. The case also showed us how the companies implemented different strategies to increase revenues and to increase market share and gain the most competitive advantage. Pepsi vs. Coca-Cola SWOT analysis Strength: *Pepsi: Very Innovative, the broad portfolio of products, more flexible franchise network, aggressive marketing strategy. *Coca-Cola: One of the most valuable brands in the world, largest market share in the soft drink industry, and great customer loyalty Weakness: *Pepsi: Competition with Coke, higher prices than Coke, and lower net profit margin than Coca-Cola *Coca-Cola: Competition with Pepsi, relies on soft drinks, and lacks diversification Opportunities: *Pepsi: International expansion and growth in the bottled water industry *Coca-Cola: Reduce costs and increased demand for bottled water Threats: *Pepsi: Increased marketing campaigns by Coke and restrictions to sell in certain countries because Coke has control on them *Coca-Cola: Strong local brands in some countries and negative publicity Michael Porter’s 5 Forces on Pepsi and Coca-Cola Knowing that Pepsi and Coca-Cola have standardized products, I won’t need to talk about every company alone. The intensity of Rivalry between Competitors: Pepsi and Coke are historical competitors, in the 1980s; the rivalry between them was very ferocious, and the cola war occurred at that period of time to show which companies’ products taste better. Bargaining Power of Suppliers: Suppliers have no power over Pepsi or Coca-Cola, it is very easy and cheap to buy all the ingredients to manufacture soft drinks, in fact, the competition between Pepsi and Coca-Cola’s suppliers is really strong because of the great and presence of all the material. In my opinion, Pepsi and Coca-Cola have power over their suppliers; this helps them in decreasing their costs a lot. Bargaining Power of Buyers: The power of buyers in the case of Coca-Cola and Pepsi is high, because the switching cost is low or even the same depending on the geographical segment; both companies try their best to gain customer loyalty, but Coke does it better by playing on its customers’ emotions in its advertisements. The threat of New Entrants: This force is low, the soft drink industry is very competitive if a possible new product enters the market, and it would be really expensive and hard to position in the very strong industry. Threat of Substitutes: This force is high, especially because of health trends that hit the community from time to time, bottled water and juice companies are working hard in order to gain a competitive advantage over Pepsi and Coke by showing consumers the bad effects and obesity that this soda beverage can cause to our health, this is causing a change Pepsi and Coca-Cola’s strategies and making them introduce diet beverages as mentioned in the case, or even causing the Pepsi and Coca-Cola to buy big companies that produce healthy beverages; as an example, Pepsi bought Aquafina in order to have an advantage over the competitor.

Descriptive Essay A Healing Place - 1223 Words

In my hometown, there is not much to do on any night of the week, so many nights I found myself walking around town with my friends. After walking an hour of so we would often become tired and need a rest. The swing along the Mississippi River was always a great resting spot. The metal swing fits up to four people and has a great view of the Lock and Dam. Although the swing was cold when we first sat down, it would soon warm up and sometimes we would end up staying there for hours just talking. The swing was also beneficial to us in times when we were feeling really stressed. Sitting on the swing gave me rest, relaxation, and peace. This is important to everyone, but many people find it hard to schedule relaxation time. Between school,†¦show more content†¦This patient watching gave me time to think and organize my thoughts. I did not have to worry about people bothering me. I could watch the squirrels play and listen to the birds sing in the many trees that provided plenty of shade. Many people do not have the option of living along a river but the calmness can still be found in every town. Almost every town has some sort of park. Many people think that parks are for children to play in, not a relaxing place for adults. This is not completely true. Parks offer a spot to sit and relax, to take in the fresh air and watch the birds and squirrels in the shade trees. The singing of the birds can be a very relaxing sound that helps people find peace within themselves. Fresh air is a bonus for people who are stuck in an office all day. Parks are a place for people to get away from their busy lives and relax. They are places that people can sit, think and just be alone. Parks are not only a place to relax but also a place to see natures true beauty. In many large cities the streets are lined with street signs and billboards. Trees and plants are not a part of the daily scenery. Parks offer a relief to the people in cities with its many trees and beautiful plants and flowers. These are beautiful any time of the year, but they are even more interesting as the flowers bloom and the leaves change colors with the changing of the seasons. Across the river from my swing is a giant bluff that is filled with many magnificentShow MoreRelated The Nacirema: Another Look Essay843 Words   |  4 PagesThe Nacirema: Another Look Written by Horace Miner, this essay of the people group Nacirema is an interesting look at their everyday functions. The tribe Miner describes is seemingly primal and uncivilized, and yet somewhat familiar. The entire account of these mysterious people describes unusual and strange behaviors and activities. The brief overview on the Nacirema is graphic from Miner’s point of view. 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The allusions suggesting that pushing the boundaries of knowledge leading to consequential repercussions is extremely fundamental for the comprehension of this essay, especially when it contrasts cohesively with Shelley’s lucid references to â€Å"the sublime.† Over-reliance on scientific information and progression, eventually leads to environmental diminishment. During the period of time when Shelley was writing thisRead MoreAn Analysis Of Rick Moody s Boys 1153 Words   |  5 PagesEach story makes use of a very unique tone and form of narration yet these same qualities can be compared to some extent across these essays. The authors utilize different forms of writing to convey their intended focus to the audience. I found each story relative to one another in that they all seemed to touch of the subject of the roles of different genders in our contemporary society maybe even across different cultures. Rick Moody s short story Boys is written with a distinct style. The authorRead MoreCaribbean Literature1290 Words   |  6 Pagesï » ¿Allison Lindquist CLP 0220 Essay 1 7 Febrbuary 2014 The Caribbean presents an unrealistic facade to outsiders; this region is the vacation hot spot with many beautiful tropical islands, perpetual sun, and clear waters – a place to rid yourself of all worries, and unwind. But there are many underlying issues in this region that most people are unaware of. In The Oxford Book of Caribbean Short Stories, written by Stewart Brown and John Wickham, there are many depictions of the difficultiesRead MoreHistorical Period Of The Bacon s Rebellion1662 Words   |  7 PagesIn this essay we will closely examine the historical period of The Bacon’s Rebellion during the late 1600’s. We will pay closer attention to the cause and effects of Bacon’s Rebellion and the development of the white oppressed era. Before the Jim Crow era, the invention of the word Negro or the â€Å"White man†, or descriptive concepts to describe the blacks never seemed to existed. The colonial era consisted of a large mixed population of white and black bondsmen, who occupied the same economic issuesRead MoreMy Childhood And Teenage Years Essay2300 Words   |  10 Pageswon. Hearing my mother’s stories made me wonder: What went wrong? How could two people who supposedly love each other reach a point where they started to despise one another? What factors play a role in them drifting apart? Reading Kelly Sandberg’s essay, â€Å"It Will Look Like a Sunset† prompted me to re-evaluate my feelings about my parents’ relationship and my feelings about the whole idea of love, relationship and marriage. 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Most of Momaday s stories are based off of his own clan (Kiowa), this helps with cross between the culture he was born withRead MoreHuman Resource Management in Mang Inasal6084 Words   |  25 Pagesphysical and mental wellness: th at mind, body, and spirit are interconnected and wellness depends on equilibrium between these three components ( 1997).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   According to some studies, medical myths and quack practices is a broad domain of healing resources that encompasses all health systems, modalities, and practices and their accompanying theories and beliefs, other than those intrinsic to the politically dominant health system of a particular society or culture in a given historical perspectiveRead MoreRomanticism and Activism – a Comparison of the Work of Fay Godwin and Sebastiao Salgado3546 Words   |  15 Pagesthe viewer to action. This essay will contrast how romanticism has influenced the photographic practice of Fay Godwin and Sebastiao Salgado, and how this approach in turn can start to affect environmental activism. The framework will specifically be within a genre defined by photographer David Ward, as ‘Romantic landscape’, (Ward, 2004, p.104). See plate 1. Plate 1 Ward describes his approach as seeking to ‘evoking emotional responses from anonymous places’ (Ward, 2012) Highlighting a

An Critical analysis of the poetic elements within the...

Analysis of Literary Technique in John Donne s The Sun Rising John Donne, author of many works of literature, including The Sun Rising, is a master manipulator of literary techniques, which he uses to convey a powerful and profound message to the reader. Published in 1633 in Donne s book entitled _Poems_, The Sun Rising is a poem depicting two lovers disturbed from their bed by the rising sun. Donne s poem, The Sun Rising, is comparable to woven fabric, each literary element tightly woven on the loom of Donne s poetic mind. Donne s expert manipulation of each literary technique, making each literary element work to its fullest potential in conveying his underlying theme, is what defines The Sun Rising as such a splendid†¦show more content†¦This juxtaposition is clear evidence of movement from one point of view to another, otherwise known as a resolution, and its incorporation into The Sun Rising signifies Donne s peace-making with the sun. A second prominent feature of The Sun Rising are Donne s underlying themes, evident in the poem. Donne s entire purpose in writing The Sun Rising lies in his expression of his love for his wife. Grierson concurs, evidenced by his statement Donne s interest is his theme, love and woman, and he uses words not for their own sake but to communicate his consciousness of the surprising phenomena in all their varying and conflicting aspects (29). The second part of Grierson s statement helps the reader to understand Donne s strange choice to convey his theme of love through images of adultery, when Donne s true intent is to depict the love between himself and his wife. Grierson statement explicates this paradox by explaining that Donne s diction isn t meant to be taken literally as Donne s choice of words lies not in their actual meaning, but the words denotation, the thoughts of love and the emotion these thoughts convey. A second theme in Donne s The Sun Rising is the theme of secular lo ve in divine concepts (Daley 3). Daley posits: Another theme found in Donne s love poetry is the juxtaposition of the sacred and the profane, mirroring secular love in divine concepts and expressing

Raising A Healthier Generation Of Children - 1369 Words

In 2010 the lives of students in over 100,000 schools in the United States changed quite dramatically (What). The beloved junk food in the vending machines, high calorie lunches, and sugary drinks sold at schools were forcibly removed. Through the Healthy, Hunger-Free Kids Act, the United States Department of Agriculture (USDA) made the first major changes in school meals in 15 years (School). Although the initial reaction from students has been quite negative, this program is beneficial to schools and will fulfill its goal in raising a healthier generation of children (School). The National School Lunch Program was established under the National School Lunch Act signed by President Truman in 1946 (National). Schools involved in the lunch program receive cash subsidies and USDA foods from the USDA for each meal they serve. Only if their meals meet the federal requirement, will the school receive the money. The lunches provided are nutritionally balanced and low-cost or free. Today, o ver 31 million students receive meals through this lunch program (What). The Healthy, Hunger-Free Kids Act was put in place to improve the already existing school meal requirements and promote better nutrition. The opponents to the Healthy, Hunger-Free Kids Act are usually students who are angry about the loss of their junk food. With this being a large factor, students who pay for full price lunches declined by about 10% in 2013, the lowest rate in over a decade (Harrington). The GovernmentShow MoreRelatedRaising the Retirement Age Essay1462 Words   |  6 PagesThe idea of raising the retirement age because of social security concerns is a thought that many did not even consider when social security first started in 1935. As more and more baby boomers are becoming retirement age and can draw social security, less people are paying into the system which will bankrupt or significantly lessen the amount of social security benefits a retiree can draw. 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Assessors Award the Principles and Requirements of Assessment Free Essays

Assessor Award Unit 1 Name. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Signature†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Assessor†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Assessor Signature†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Date of Professional Discussion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Date Completed†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦.. We will write a custom essay sample on Assessors Award: the Principles and Requirements of Assessment or any similar topic only for you Order Now Verifier†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Verifier Signature†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Date of Verification†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. UNDERSTANDING THE PRINCIPLES AND PRACTICES OF ASSESSMENT 1 – Understand the principles and requirements of assessment 1. 1 1. 3 Explain the functions of assessment and your responsibilities as an assessor in the learning and development of your learners. (Include how you identify individual learner needs, how you record achievements and set targets, how you monitor and review your learner development, how you complete formative and summative assessments, how you contribute to quality assurance and best practice) . 2 List and define the key concepts and principles of assessment. (recognition of prior learning, special assessment requirements, skills, knowledge and understanding in relation to the roles of learners, trainers, assessors, organisations/employers during induction and the assessment process) 1. 4 8. 1 List the r egulations and requirements that relate to your practices in your programme area. (Regulatory bodies and Statute Law) Explain the legal issues, policies and procedures relevant to assessment. 2 – Understand the different types of assessment method . 1 List the performance-based and knowledge-based assessment methods you will use with your learners (individually or in a group) and compare the strengths and limitations for each method. Assessment Method Strengths Limitations 3 – Understand how to plan assessment 3. 1 – What are the key factors you have to consider when planning assessments with your learners? (Assessment methods planned, recognition of prior learning, addressing regulations, learner/employer needs and timing) 3. 2 3. 3 What is a â€Å"holistic approach† to assessment planning? How would you plan a â€Å"holistic approach† and explain the benefits. 3. 4 3. 5 Identify the risks that will have to be taken into account when planning assessments in your programme area. How can you minimise these when planning? Risks Actions to minimise 4 – Understand how to involve learners and others in the assessment process 4. 1 4. 3 Why is it important to involve learners and other people (peers, managers etc) when planning your assessments? How do you involve others and how can they be used effectively to promote learner involvement? 4. 4. 3 Why is it important to involve learners and other people (peers, managers etc) when planning your assessments? How do you involve others? 4. 2 List the types of information you provide to your learners. 4. 4 Explain how you can adapt your assessment planning to meet individual learner needs. 5. 1 – Understand how to make assessment decisions 5. 1 How do you judge whether the evidence is sufficient, authentic and current? 5. 2 When assessing the evidence how do you ensure that your decisions meet specified criteria and are valid, reliable and fair? – Understand quality assurance of the assessment process 6. 1 6. 2 Summarise the quality assurance and standardisation procedures in your programme area and why these are important. Procedures Why Important 6. 3 What procedures do you have to follow if there is a dispute in the assessment process? 7 – Understand how to manage information relating to assessment 7. 1 Why is it important that you follow your procedures for the management of information used in the assessment process? Summarise the procedures. 7. Explain the importance in the assessment process of feedback and questioning with your learner. 8 – Understand the legal and good practice requirements in relation to assessment: 8. 1 Explain the legal issues in relation to the following: Confidentiality Health, safety and welfare 8. 2 How does technology contribute to your assessments? 8. 3 Evaluate the requirements for Equality and diversity in relation to assessment 8. 4 Explain why you think it is important to reflect on your practice and development. How is this done in your programme area? How to cite Assessors Award: the Principles and Requirements of Assessment, Essay examples

Knowledge Management Performance Management

Question: Discuss about theKnowledge Managementfor Performance Management. Answer: Reflective Essay The Nonanka Knowledge Management The root of this model can be from the roots of holistic model of knowledge creation and the management of serendipity. The point of the author is of two types that is explicit knowledge that contains the procedure and manuals of the knowledge management. The other one is tactic model that discuss about the arguments made by the authors. According to Japanese, they have knowledge to change the tactic into explicit knowledge. We have learnt a lot of ways by which the management of the knowledge takes place. It told us about our own knowledge, skills, experience, etc. there are various tools that helps us in reflect the knowledge on ourselves like explicit knowledge, tactic knowledge, social capital and know-why or care-why. We understood the relevancy of knowledge management by applying the theories (Kirkman, Rosen, 1999). We have worked in a team where we learnt that it is very important to have team coordination and cooperation. We have learnt that working in team is related to working as a family and we have to take care about the emotions and feelings of others. We have observed that knowing a good team provides skills and knowledge about own skills and experience. It helps in development of individual skills and behaviors that lead in an effective management of team. We have worked in as team and learnt that the people of group are from diversified background and still work together. The team dynamics are managed through effective management (Aguinis, Pierce, 2008). References Aguinis, H., Pierce, C. A. (2008). Enhancing the relevance of organizational behavior by embracing performance management research. Journal of Organizational Behavior, 29(1), 139-145. Kirkman, B. L., Rosen, B. (1999). Beyond self-management: Antecedents and consequences of team empowerment. Academy of Management journal, 42(1), 58-74.